European organisations are starting to move their digital marketing in house - this is a step backwards
Greg has been featured in Retail/Business magazines both locally and internationally. Greg is regular content contributor for Econsultancy Europe, the global leader in publishing best practice digital/eCommerce content. See all of Greg's articles on Econsultancy here.
Greg also writes for Power Retail Australia, the leading publisher of digital/eCommerce best practice content for online retailers.
30% of the cerebral cortex is devoted to VISUAL processing: 8% for touch, 3% for hearing-research used for Greg's next book
No one adequately defines what this practice means - understanding its meaning helps define who should lead this process
As Amazon continues to drive retailers to use its platform to drive growth, Amazon uses this data for its own growth
Just because the press says a retailer is doing something, does not mean it will work for your customer
Tagged as Customer Experinece Design
Amazon UK has 1.5 billion products - though variety is important, consumers finding what they need is MORE important
Tagged as Business Transformation
Avoid the buzzy new software toys and build a best practice foundation from which to grow from
Tagged as Customer Experience Design
Google has released new data indicating consumers are more impatient now than ever before
45% of consumers classify chatbots as "annoying" and 78% of consumers say they are impersonal and don't add value.